{"title":"Mascara","description":"\u003cp\u003eTransform your lashes with our Mascara collection at Give Us Beauty. Whether you want dramatic volume, intense length, a natural flutter, or all-day waterproof wear, we have the perfect mascara formula to make your eyes the centre of attention.\u003c\/p\u003e\u003cp\u003eFrom cult volumising mascaras to precision lengthening wands and tubing formulas, we stock professional-grade mascaras from trusted brands including Max Factor, Maybelline, Note Cosmetics, L.A. Girl, and more — with options for every lash type, eye shape, and finish.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to choose the right mascara?\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolumising\u003c\/strong\u003e — builds thickness and fullness for a bold, dramatic lash look\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLengthening\u003c\/strong\u003e — extends lashes for an elongated, wide-eyed effect\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWaterproof\u003c\/strong\u003e — long-lasting wear that won’t smudge, flake, or run\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurling\u003c\/strong\u003e — lifts and curls lashes to open up the eye\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFibre\/tubing\u003c\/strong\u003e — coats each lash individually for intense length and easy removal\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWhy shop at Give Us Beauty?\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTop mascara brands trusted by makeup artists\u003c\/li\u003e\n\u003cli\u003eVolumising, lengthening, and waterproof formulas available\u003c\/li\u003e\n\u003cli\u003eOptions for every lash type and eye shape\u003c\/li\u003e\n\u003cli\u003eFast delivery across the UK \u0026amp; Ireland\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlso shop our \u003ca href=\"\/en-ie\/collections\/eyeliner\"\u003eEyeliner\u003c\/a\u003e, \u003ca href=\"\/en-ie\/collections\/false-lashes\"\u003eFalse Lashes\u003c\/a\u003e, and \u003ca href=\"\/en-ie\/collections\/eye-shadow\"\u003eEye Shadow\u003c\/a\u003e collections.\u003c\/p\u003e","products":[{"product_id":"fibre-lash-mascara-l-a-girl-1","title":"Fibre Lash Mascara Intense Black| L.A.Girl","description":"\u003ch3 data-mce-fragment=\"1\"\u003eProduct description\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eColour: Intense Black\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFibers instantly adds volume for that false-lash look. Water resistant formula with flexible silicone brush instantly amplifies lashes. Added panthenol helps condition lashes.\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDirections\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApply 1-2 coats as desired. Begin from base of lashes and sweep up to tip.\u003c\/p\u003e\n\u003ch3\u003e\u003c\/h3\u003e","brand":"L.A GIRL","offers":[{"title":"Default Title","offer_id":32294051872881,"sku":"","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/products\/fibre-lash-mascara-intense-black-lagirl-5305469.jpg?v=1783598713"},{"product_id":"note-volume-one-touch-mascara-1","title":"Note Volume One Touch Mascara","description":"\u003cp\u003e\u003cspan\u003eNote Volume One Touch Mascara has a creamy texture that paints lashes generously, giving thickness and length also to the thinnest ones. Its hourglass shaped brush and smooth texture delivers extra volumised and multiplied lashes in just one coat. Formulated with nourishing castor oil, green tea extract and pure pigments. Size, 10ml. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOphtalmologically tested. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eParaben free and cruelty free. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eTip to use\u003c\/strong\u003e: \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStart with the upper lashes. Place the brush under the eyelashes and brush upwards in a \"zig zag\" motion from roots to ends. Finally, apply to lower lashes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMethyl Hydrogenated Rosinate, Octyldodecanol, Diisostearoyl Polyglyceryl-3 Dimer Dilinoleate, Pentaerythrityl Tetraisostearate, Ozokerite, Polyethylene, Diisostearyl Malate, Hydrogenated Microcrystalline Wax, Euphorbia Cerifera Cera, Synthetic Wax, C30-45\u003c\/span\u003e\u003c\/p\u003e","brand":"Note Cosmetics","offers":[{"title":"Default Title","offer_id":32295295910001,"sku":"","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/note-volume-one-touch-mascara-4835344.jpg?v=1782119234"},{"product_id":"max-factor-masterpiece-divine-lashes","title":"Max Factor Masterpiece Divine Lashes Waterproof Mascara","description":"","brand":"max factor","offers":[{"title":"Default Title","offer_id":39695475310705,"sku":"","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/max-factor-masterpiece-divine-lashes-waterproof-mascara-7492860.jpg?v=1782119116"},{"product_id":"max-factor-divine-lashes-rich-black","title":"Max Factor Divine Lashes Mascara Rich Black","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eMax Factor's Divine Lashes Mascara provides divinely soft volume, layer after layer with a creamy whipped formula and ultra-soft brush that creates clump free application. Enriched with lash-loving panthenol the rich formula is smudge-proof and flake free. Ophthalmologically tested and suited for contact lense wearers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAqua\/Water\/Eau, Acrylates Copolymer, Glyceryl Stearate, Disteardimonium Hectorite, Propylene Glycol, Stearic Acid, Copernicia Cerifera Cera\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Triethanolamine, Polyethylene, Lecithin, Propylene Carbonate, Synthetic Wax, Oleic Acid, Alcohol Denat., Benzyl Alcohol, Ascorbyl Palmitate, Panthenol, Phenoxyethanol, Tocopherol, Methylparaben, Ethylparaben, Sodium Laureth Sulfate, Propylparaben, Glycine Soja (Soybean) Oil, Trisodium Edta, Xanthan Gum, Simethicone, Potassium Sorbate, Tocopheryl Acetate, Ammonium Hydroxide, Tetrasodium Edta, Methylcellulose, Benzoic Acid, Sorbic Acid, Sulfuric Acid, [May Contain\/Peut Contenir\/+\/-:Iron Oxides (Ci 77491, Ci 77492, Ci 77499)].\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Max Factor","offers":[{"title":"Default Title","offer_id":39695475409009,"sku":"","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/products\/max-factor-divine-lashes-mascara-rich-black-2994130.jpg?v=1782119117"},{"product_id":"note-full-bloom-lash-mascara-01-black","title":"Note Full Bloom Lash Mascara 01 Black","description":"\u003cp\u003eA light, soft and pleasant texture of Note Full Bloom Mascara covers the lashes coat by coat to thicken lashes without clumping and flaking. Its classic conical shaped fiber brush enables perfect separation of each single lash for a fantastic fanned-out look. Formulated with 90% naturally derived ingredients. A combination of carnauba, sunflower, rice bran, wild chamomile, rose flower and myrica fruit waxes creates a smooth film and captures all lashes to impart instant lash thickness leaving lashes full, yet flexible.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSustainable packaging with 75% post-consumer recycled (PCR) plastic.\u003c\/li\u003e\n\u003cli\u003eDermatologically tested\u003c\/li\u003e\n\u003cli\u003eOphthalmologically tested\u003c\/li\u003e\n\u003cli\u003eSize: 9ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAqua, Synthetic Wax, Copernicia Cerifera Cera, Glyceryl Stearate, Helianthus Annuus Seed Cera, Acacia Senegal Gum, Propanediol, Lactobacillus Ferment, Myrica Cerifera Fruit Wax, Potassium Cetyl Phosphate, Oryza Sativa Cera, Vp\/Va Copolymer, 1,2-Hexanediol, Caprylyl Glycol, Galactoarabinan, Hydroxyethylcellulose, Sodium Hydroxide, Ormenis Multicaulis Flower Cera, Rosa Centifolia Flower Cera, Rosa Damascena Flower Cera, CI 77499\u003c\/p\u003e","brand":"Note Cosmetics","offers":[{"title":"Black","offer_id":40055530160241,"sku":null,"price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/note-full-bloom-lash-mascara-01-black-3533800.jpg?v=1782119113"},{"product_id":"note-volume-one-touch-waterproof-mascara","title":"Note Volume One Touch Waterproof Mascara","description":"\u003cmeta charset=\"UTF-8\"\u003e\u003cbr\u003eCreamy and very easy to apply formula paints lashes generously, giving thickness and length also to the thinnest ones. Extra volumised and multiplied lashes in just one coat. Special ingredients ensure shiny effect and increase the resistence on the lashes. Soft fibre brushes with hourglass shape ensures intense and deep volume. It also contains Castor Oil and Green Tea to last longer in the tub\u003cstrong\u003ee\u003c\/strong\u003e.\n\u003cp data-mce-fragment=\"1\"\u003eMore information:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eVegan Formula\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFragrance, TEA and Paraben Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDermatologically tested\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBest used within 6 months after opening\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVolume: 10 ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Note Cosmetics","offers":[{"title":"Default Title","offer_id":46365279256876,"sku":"","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/note-volume-one-touch-waterproof-mascara-2489422.jpg?v=1782119058"},{"product_id":"plush-lash-mascara-l-a-girl","title":"Plush Lash Mascara - L.A Girl","description":"\u003cp style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eGet plushed up every day. Plush Lash Mascara adds lifted volume leaving your lashes looking longer, fuller, and plush, making it the perfect daily wear mascara. The precise applicator wand separates lashes while coating each one from root to tip with just the right amount of mascara that resists clumping. A thicker formula gives lashes a plusher, fuller appearance, yet feels weightless on the eyes, while intensely hydrating ingredients keep lashes moisturized and soft. Not to mention it’s paraben free and cruelty free. This long-wearing mascara resists smudging and holds curl, so if you want to get plushed up, you know you’ll look good.\u003c\/p\u003e\n\u003cul style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVolumizes \u0026amp; lifts lashes\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong wearing\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFlake resistant\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSmudge proof\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEasily removes with warm water\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThickens lashes without clumping\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LA GIRL","offers":[{"title":"Default Title","offer_id":47929483460908,"sku":"","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/plush-lash-mascara-la-girl-4507382.webp?v=1782119051"},{"product_id":"boosting-lash-primer","title":"Note Boosting Lash Primer","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eNote Boosting Lash Primer\u003c\/span\u003e is an excellent conditioning base for mascara with a creamy texture that permits to get soft and smooth lashes, without being sticky. Created for improved volumising and lengthening effect while maximising the performance of any mascara. Its conical shaped fiber brush enables clump-free application and a fantastic fanned-out look. Formulated with Widelash(TM) to help promoting hair growth, providing fortifying effect, increasing in eyelash thickness and volume for longer, fuller and stronger lashes.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSustainable packaging with 75% post-consumer recycled (PCR) plastic\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Note Cosmetics","offers":[{"title":"Default Title","offer_id":48196981063980,"sku":"","price":7.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/note-boosting-lash-primer-1246739.webp?v=1782119049"},{"product_id":"inglot-brow-shaping-mascara-05","title":"Inglot Brow Shaping Mascara  05","description":"\u003cp\u003eA tiny, convenient brush will comb the brows and fix them in an instant. Easy to apply and conveniently packaged, it is perfect on the go.\u003c\/p\u003e\n\u003cp\u003eApply one layer for a natural effect or two layers for a more defined look. For a natural look, start at the inner edge of the brow and move outward. To emphasise the effect, use beige Kohl Pencil 05 to highlight the area under the brow line.\u003c\/p\u003e\n\u003cp\u003eTips:\u003cspan\u003e- To achieve a natural effect, brush the hairs to the top, then direct hairs to the top part of brow line for the intense effect apply the product in zyg-zag movement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eIngredients:\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eISODODECANE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, HYDROGENATED ETHYLHEXYL OLIVATE, SYNTHETIC FLUORPHLOGOPITE, EUPHORBIA CERIFERA (CANDELILLA) WAX\/CANDELILLA CERA, BIS-VINYL DIMETHICONE\/DIMETHICONE COPOLYMER, VP\/EICOSENE COPOLYMER, DISTEARDIMONIUM HECTORITE, MICROCRYSTALLINE WAX\/CERA MICROCRISTALLINA, SORBITAN SESQUIOLEATE, POLYMETHYLSILSESQUIOXANE, TRIMETHYLSILOXYSILICATE, PROPYLENE CARBONATE, HDI\/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, HYDROGENATED OLIVE OIL UNSAPONIFIABLES, CAPRYLYL GLYCOL, PHENOXYETHANOL, HEXYLENE GLYCOL, ALUMINA, BHT, [+\/- (MAY CONTAIN): IRON OXIDES (CI 77491, CI 77492, CI 77499), MANGANESE VIOLET (CI 77742), TITANIUM DIOXIDE (CI 77891)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Inglot","offers":[{"title":"Default Title","offer_id":55368077541752,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/inglot-brow-shaper-05-6421690.jpg?v=1782118937"},{"product_id":"j-cat-beauty-volume-mascara-jet-black","title":"J.Cat Beauty Volume Mascara - Jet Black","description":"\u003cp\u003eJ.Cat Beauty's Volume Mascara delivers bold, buildable lashes with a lightweight formula designed for all-day wear. The precision-tip brush coats each lash evenly from root to tip, creating definition without smudging or flaking. Apply from the base of your lashes upward, layering 1–2 coats for a natural finish or building for dramatic volume.\u003c\/p\u003e\n\u003cp\u003eUse the brush tip to catch smaller lashes at the inner and outer corners for complete coverage. Perfect for creating a polished, spa-luxe eye that lasts from morning through evening.\u003c\/p\u003e","brand":"JCat Beauty","offers":[{"title":"Default Title","offer_id":55561209381240,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/jcat-beauty-volume-mascara-jet-black-7448263.webp?v=1782118813"},{"product_id":"kash-beauty-endless-lash-affair-mascara","title":"KASH Beauty Endless Lash Affair Mascara","description":"\u003cp\u003eBig lashes, zero effort. The \u003cstrong\u003eKASH Beauty Endless Lash Affair Mascara\u003c\/strong\u003e is the debut mascara from KASH — and it's worth the wait. An innovative brush combined with a cutting-edge formula delivers bold, defined, panoramic lashes that widen the eye and turn heads.\u003c\/p\u003e\u003cp\u003eThe formula is made using a process that creates ideal particle distance within the blend, resulting in a drier texture that lifts and holds the curl without clumping. The \u003cstrong\u003eDual Brush Technology\u003c\/strong\u003e combines two brushes in one — hollow filaments fan out for a wide-eye effect, while a tapered tip reaches inner corners and lower lashes for complete definition.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePanoramic effect that widens and defines the eye\u003c\/li\u003e\n\u003cli\u003eDual Brush Technology — two brushes in one for full lash coverage\u003c\/li\u003e\n\u003cli\u003eTapered tip for inner corners and lower lashes\u003c\/li\u003e\n\u003cli\u003eDrier formula lifts and holds curl without clumping\u003c\/li\u003e\n\u003cli\u003eLightweight and ultra-wearable — no heaviness\u003c\/li\u003e\n\u003cli\u003eClassic black shade for bold, everyday drama\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Starting at the root, wiggle the brush upward through lashes. Use the tapered tip for lower and inner corner lashes. Build layers for more drama.\u003c\/p\u003e","brand":"Kash Beauty","offers":[{"title":"BLACK","offer_id":55587955999096,"sku":"KB122","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"BROWN","offer_id":55587956031864,"sku":"KB123","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/kash-beauty-endless-lash-affair-mascara-1438059.png?v=1783206983"},{"product_id":"inglot-all-eye-desire-mascara","title":"Inglot All Eye Desire Mascara","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eCreate fuller, longer and beautifully defined lashes with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eInglot All Eye Desire Mascara\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. This high-performance mascara delivers instant volume, impressive length and exceptional definition from the very first coat, helping you achieve bold, beautifully enhanced lashes that last all day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe specially designed precision brush coats every lash from root to tip, reaching even the shortest corner lashes for a perfectly separated, clump-free finish. Its intensely black pigment and soft matte finish enhance the eyes, creating the appearance of thicker, fuller lashes while adding depth and definition to every look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe lightweight formula is designed for comfortable all-day wear and resists smudging, flaking and transferring. Suitable for sensitive eyes, it removes easily at the end of the day while helping to care for your natural lashes with nourishing ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eWhy You'll Love It\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eInstantly adds volume from the very first coat.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVisibly lengthens and lifts lashes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDefines and separates every lash without clumping.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePrecision brush reaches even the smallest lashes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRich black pigment creates bold, defined eyes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSoft matte finish enhances the appearance of fuller lashes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLong-lasting formula that resists smudging, flaking and transferring.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eComfortable lightweight wear throughout the day.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for sensitive eyes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy to remove without excessive rubbing.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnriched with conditioning ingredients to help care for lashes.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cspan\u003eKey Ingredients\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePanthenol (Pro-Vitamin B5)\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eHelps condition and strengthen lashes while improving softness and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eVitamin E\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA powerful antioxidant that helps nourish and protect lashes from environmental stress.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eArginine\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eAn amino acid that helps support healthier-looking lashes while conditioning each lash from root to tip.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eSoybean Extract\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eHelps nourish and care for delicate lashes, leaving them feeling soft and conditioned.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWheat Germ Extract\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eRich in naturally nourishing ingredients that help support healthy-looking lashes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBaikal Skullcap Root Extract\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA botanical extract with antioxidant properties that helps protect and care for delicate lashes.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eStarting at the base of the lashes, sweep the brush upwards towards the tips using a gentle zigzag motion. Apply one coat for naturally defined lashes or build additional coats for extra volume and dramatic length. Use the tip of the brush to coat the lower lashes and reach smaller lashes in the inner and outer corners.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003ePerfect For\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eEveryday wear\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFuller, thicker-looking lashes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLengthened and lifted lashes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSensitive eyes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNatural or dramatic eye looks\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLong-lasting, smudge-resistant makeup\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"inglot","offers":[{"title":"Default Title","offer_id":55590013108600,"sku":null,"price":24.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/inglot-all-eye-desire-mascara-1662089.jpg?v=1782460941"},{"product_id":"inglot-false-lash-effect-mascara","title":"Inglot False Lash Effect Mascara","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAchieve bold, beautifully defined lashes with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eInglot Volume \u0026amp; Definition Mascara\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. Designed to maximise lash volume while delivering intense black colour, this mascara creates fuller-looking lashes with a subtle luminous finish that enhances every eye look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe expertly designed brush coats each lash from root to tip, lifting, separating and defining without clumps. Its lightweight formula glides on effortlessly, allowing you to achieve dramatic volume and beautifully fanned-out lashes in just one application.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe long-lasting, smudge-resistant formula stays comfortably in place throughout the day without flaking or transferring, yet removes easily at the end of the day. Whether you're creating a natural daytime look or building intensity for evening glamour, this mascara delivers beautiful results with every coat.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eWhy You'll Love It\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eInstantly adds volume for fuller-looking lashes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRich, intense black pigment enhances and defines the eyes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePrecision brush coats every lash evenly from root to tip.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSeparates lashes beautifully without clumping.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCreates naturally lifted, fanned-out lashes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLong-lasting formula resists smudging and flaking.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLightweight, comfortable wear throughout the day.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy to remove without excessive rubbing.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBuildable formula for natural or dramatic looks.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for everyday wear.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cspan\u003eKey Ingredients\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eVitamin E\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA powerful antioxidant that helps condition and protect lashes while supporting softness and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eCarnauba Wax\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eHelps create volume, definition and long-lasting wear while keeping lashes flexible.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eCandelilla Wax\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eProvides smooth application and helps keep lashes separated without feeling heavy.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eStarting at the base of the lashes, sweep the brush upwards towards the tips using a gentle zigzag motion. Apply one coat for beautifully defined lashes or build additional coats for extra volume and intensity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFor even greater volume, apply your favourite eyelash serum before mascara. To create a lifted, wide-eyed effect, curl your lashes with an eyelash curler before application.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003ePerfect For\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eEveryday mascara\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFuller, thicker-looking lashes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVolumising and defining\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLong-lasting eye makeup\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNatural or dramatic eye looks\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSmudge-resistant wear\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"inglot","offers":[{"title":"Default Title","offer_id":55590013272440,"sku":null,"price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/inglot-false-lash-effect-mascara-3414799.jpg?v=1782460940"},{"product_id":"inglot-playinn-what-a-lash-mascara","title":"Inglot Playinn What A Lash! Mascara","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eCreate beautifully defined, fuller-looking lashes with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eINGLOT PLAYINN What A Lash! Mascara\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. Designed to deliver buildable volume, dramatic length and an eye-opening lift, this long-lasting mascara gives you the look of false lashes without the fuss.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIts precision brush coats every lash from root to tip, including even the smallest corner lashes, creating instant definition without clumping. Whether you prefer a naturally enhanced daytime look or bold, dramatic evening lashes, the buildable formula lets you customise the intensity with every coat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe lightweight, long-wearing formula resists smudging, flaking and transferring, keeping your lashes looking flawless from morning until night. Enriched with conditioning ingredients including \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePanthenol (Provitamin B5), Vitamin E and Arginine\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, it also helps care for your lashes while you wear it. Suitable for sensitive eyes, it removes easily at the end of the day without excessive rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePerfect for everyday wear or glamorous occasions, INGLOT PLAYINN What A Lash! Mascara is a makeup bag essential for beautifully lifted, voluminous lashes.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eWhy You'll Love It\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eBuildable volume, length and lift\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCreates a false lash effect with multiple coats\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePrecision brush reaches even the shortest lashes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSeparates lashes without clumping\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLong-lasting, smudge-resistant and flake-free\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLightweight comfortable formula\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnriched with Panthenol, Vitamin E and Arginine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for sensitive eyes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy to remove\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e8.5ml\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eStarting at the base of your lashes, wiggle the brush gently from root to tip to coat every lash evenly. Apply one coat for natural definition or build additional layers for maximum volume and dramatic length.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003ePerfect For\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eAnyone looking for fuller, longer and lifted lashes with a long-lasting formula that stays comfortable all day.\u003c\/span\u003e\u003c\/p\u003e","brand":"inglot","offers":[{"title":"Default Title","offer_id":55590023790968,"sku":null,"price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/inglot-playinn-what-a-lash-mascara-8339994.jpg?v=1782460940"},{"product_id":"note-curvaceous-volume-and-curl-mascara","title":"NOTE Curvaceous Volume And Curl Mascara","description":"\u003cp data-start=\"137\" data-end=\"373\" class=\"PDq2pG_selectionAnchorContainer\"\u003eCreate lifted, fuller-looking lashes with \u003cstrong data-start=\"179\" data-end=\"220\"\u003eNOTE Curvaceous Volume \u0026amp; Curl Mascara\u003c\/strong\u003e. Designed to add visible volume, curl and definition, this mascara helps open up the eyes while keeping lashes looking separated and beautifully shaped.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"375\" data-end=\"630\"\u003eThe curved brush is designed to hug the lash line, coating each lash from root to tip for a lifted, fanned-out effect. The buildable formula allows you to create anything from natural everyday definition to a more dramatic lash look without feeling heavy.\u003c\/p\u003e\n\u003cp data-start=\"632\" data-end=\"771\"\u003ePerfect for adding curl, volume and intensity to your makeup routine, this mascara is ideal for everyday wear or a polished evening finish.\u003c\/p\u003e\n\u003ch3 data-section-id=\"5y7puq\" data-start=\"773\" data-end=\"785\"\u003eBenefits\u003c\/h3\u003e\n\u003cul data-start=\"787\" data-end=\"1059\"\u003e\n\u003cli data-section-id=\"qppz9v\" data-start=\"787\" data-end=\"825\"\u003eAdds volume and curl to the lashes\u003c\/li\u003e\n\u003cli data-section-id=\"1g1zaj8\" data-start=\"826\" data-end=\"863\"\u003eCurved brush helps lift and shape\u003c\/li\u003e\n\u003cli data-section-id=\"1wxpj08\" data-start=\"864\" data-end=\"899\"\u003eDefines lashes from root to tip\u003c\/li\u003e\n\u003cli data-section-id=\"1dryyfx\" data-start=\"900\" data-end=\"949\"\u003eBuildable formula for natural or fuller looks\u003c\/li\u003e\n\u003cli data-section-id=\"lg06c7\" data-start=\"950\" data-end=\"985\"\u003eHelps create a wide-eyed effect\u003c\/li\u003e\n\u003cli data-section-id=\"teswuo\" data-start=\"986\" data-end=\"1024\"\u003eSuitable for everyday makeup looks\u003c\/li\u003e\n\u003cli data-section-id=\"10rfvqc\" data-start=\"1025\" data-end=\"1059\"\u003eLightweight feel on the lashes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1qw4ccu\" data-start=\"1061\" data-end=\"1075\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"1077\" data-end=\"1258\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eApply from the root of the lashes to the tips using a gentle zig-zag motion. Add extra coats for more volume and curl. Use the curved side of the brush to lift and shape the lashes.\u003c\/p\u003e","brand":"NOTE Cosmetics","offers":[{"title":"Default Title","offer_id":55598489796984,"sku":"N1115001","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/curvaceousvolumemascaranotegiveusbeauty.png?v=1783591007"},{"product_id":"note-gigantic-extra-volume-mascara","title":"NOTE Gigantic Extra Volume Mascara","description":"\u003cp\u003eDiscover bold, dramatic lashes with the NOTE Gigantic Mascara, designed to deliver impressive volume, length and definition in just a few strokes.\u003c\/p\u003e\n\u003cp\u003eThe specially designed oversized brush coats each lash from root to tip, helping to create a fuller, thicker and more lifted appearance without clumping or flaking. The richly pigmented black formula glides on smoothly and builds effortlessly, allowing you to customise your look from naturally defined lashes to intense, statement-making volume.\u003c\/p\u003e\n\u003cp\u003eLong-lasting and comfortable to wear, NOTE Gigantic Mascara helps keep lashes looking beautifully separated, curled and volumised throughout the day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eDelivers intense volume and fuller-looking lashes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps lengthen and define each lash\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eOversized brush ensures even application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBuildable formula for natural or dramatic looks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRich black pigment for maximum impact\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLong-wearing and smudge-resistant\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSuitable for everyday wear and special occasions\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003eApply from the base of the lashes to the tips using a gentle zig-zag motion. Repeat as desired to build volume and intensity.\u003c\/p\u003e","brand":"NOTE Cosmetics","offers":[{"title":"Default Title","offer_id":55598489829752,"sku":"N1113001","price":5.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0072\/8213\/1057\/files\/notegiganticextravolumemascaragiveusbeauty_jpg.webp?v=1783456280"},{"product_id":"note-first-class-volume-and-length-mascara-black","title":"NOTE First Class Volume And Length Mascara Black","description":"\u003cp\u003eExperience the perfect combination of volume and length with NOTE First Class Volume \u0026amp; Length Mascara, designed to create fuller, longer and beautifully defined lashes with every application.\u003c\/p\u003e\n\u003cp\u003eThe specially designed brush helps coat each lash evenly from root to tip, delivering impressive volume while separating and extending lashes for a lifted, eye-opening effect. 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